A new book by Coleen McLoughlin's personal trainer promises to help unfit women achieve a body like a footballer's wife. Fitness instructor and life coach Elise Lindsay's book How To Get A Celeb's Body was published yesterday, joining the usual January onslaught of fitness DVDs to assist people in their fight against the Christmas bulge.
Lindsay's manual features a foreword by Wayne Rooney's fiancée McLoughlin, who claims her trainer's tips and tricks made her "look and feel great". The book isn't the first business collaboration between McLoughlin and Lindsay - in 2006 they co-starred in the best-selling DVD Coleen McLoughlin - Brand New Body Workout.
Coleen McLoughlin and Elise Lindsay burning the calories
The manual's synopsis appeals to women who want to emulate the WAG lifestyle: "Have you ever seen pictures of your favourite celebrities and thought 'I wish I could look that good'? They adorn the covers of glossy magazines, dressed to impress and showing off bodies that most of us only dream of. Now you can look and feel just as fantastic with Elise Lindsay's guide to a fitter, healthier, slimmer you."
Lindsay is credited with transforming McLoughlin from a "shy schoolgirl to style icon". When McLoughlin first leapt into the media spotlight in 2003, she was frequently criticised for her poor fashion choices, including her love for brightly-coloured velour tracksuits and oversized sheepskin boots. However, in recent years, Coleen has been transformed from dowdy to dashing, and was voted Best Dressed Female at the GMTV's LK Today High Street Fashion Awards last year.
Coleen as a schoolgirl (left) and now, a fashion icon
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In 2006, McLoughlin was signed up as the face of Asda's clothing range George, and also released her own perfume Coleen last year. Lindsay's book offers a series of fitness and diet tips and teaches the art "positive thinking".
One of Lindsay's tips is 'naked shopping', which advises readers to imagine you're in your underwear while you're shopping, which should result in correct posture. In McLoughlin's foreword, she says the best tip she picked up from Lindsay was the "30 per cent rule".
The technique involves drawing her stomach into her spine first by 100 per cent, then by 70, 50 and down to 30 per cent, holding this position every day. McLoughlin explained: "Follow this and you'll end up with a flatter, more toned stomach and improved posture so you will feel taller and slimmer too."
Although McLoughlin is endorsing Lindsay's advice, she admitted in October she is a follower of the Weight Watchers programme. She admitted: "There have been a lot of stories recently saying I'm pregnant ? but I'm not ? which is the reason that I started my Weight Watchers diet again last Monday."
Coleen shows off her toned figure on one of her many holidays
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